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A Satellite Media Tour (SMT) is a broadcast PR tactic utilized by public relations agencies, corporate communications departments, and non-profit organizations to efficiently share key messages through a series of back-to-back interviews within a given time window in a single morning or day.
Key benefits include:
- Efficient use of spokesperson’s time with back-to-back media interviews in a single morning
- Helps drive media coverage and awareness nationally and/or to any specific target markets to support your specific KPIs
- Can be co-branded, bilingual and/or tailored to fit your production needs whether virtual, in-studio, or at a remote location