There is no doubt that video is one of the best ways to engage and interact with your customers, build long-term relationships and generate strong customer loyalty.
The critical points about any type of video content are ensuring that it fits with your brand and gives the viewer something useful. The key is to facilitate discussion and create a link to issues, rather than overtly trying to sell a product. What some brands are getting wrong is that they are creating content that is so overly-branded that consumers simply won’t watch it.
How an audience reacts to a film is as important as how a potential customer reacts to a business, making the two mediums the perfect bedfellows. Our production staff’s background in filmmaking and scriptwriting mean that the 4media Group is a true specialist in producing jaw-dropping, shareable video content with strong artistic merit, which maintains the client message from first scene to final curtain.
From extended story-led content to seedable digital video offerings, why not get in touch to see how we can tell your story as only we can?
Innovative corporate films help to build your brand’s relationship and can help impart your company values to your customers, staff of potential collaborators. From our background in television, digital marketing and PR, we know how to produce the very highest standard of corporate video, from internal company communications to b-roll distribution (video news releases) and broadcast advertorials. With an emphasis on broadcast quality production and concise scripting and editing, we have worked with some of the most recognizable brands on both sides of the Atlantic.
Social Media Videos:
Video has become the most important kind of content that a brand or business can share across its social media channels, offering up to nine times greater organic reach across Facebook, Twitter or Instagram than images or text alone.
With a team of social and digital specialists among our ranks, we are one of the market leaders in the past, present and future of social media video and how to craft exceptional cross-channel content.
From Snapchat and Instagram recipe videos to Facebook Live Q&A streams and 360 degree content, our creative social media department can help you devise, film, execute and amplify your social presence and audience share, allowing you to become a true 21st Century brand.
Animation is one of the most effective ways of grabbing the public’s attention and leaving a lasting impression, making it a vital tool for brand managers and PRs alike. We have a dedicated animation team who are specialists in bringing your story to life in a fun, engaging and shareable way.
From character development and 3D-world creation, our animators can expertly take your short film, social media campaign or infographic story from concept to fruition through to reporting and distribution.