Online research can add strength and depth to media campaigns. 4media group’s in-house research division, Atomik Research, has a strong PR and marketing background which enables us to ask the right questions to create newsworthy angles. Research will have an impact on the news agenda, forming public opinion and shaping headlines based on the lives and opinions of real people and panellists.

Our team of MRS accredited researchers work in accordance with the MRS Code of Conduct meaning the results are credible and accurate which is why our research is trusted by both industry and national publications in addition to broadcasters.

Atomik Research has more than 50,000 panel members in the UK as well as a number of specialist panels and access to panellists all over the world. Whether you’re looking for a general population survey, pet owners, parents, or people who actually remember to floss their teeth.

PR Surveys

PR Surveys

PR surveys are an excellent way to secure media or broadcast exposure for a brand. We run carefully planned surveys for our clients using our own online panel to add depth and insight to a story, boosting a brand’s chances of securing great coverage.

Brand Tracking

Brand Tracking

Brand tracking helps brands build robust, in-depth consumer insight, track brand perception, and anticipate changes in consumer behaviour. By researching over time, brands can uncover a rich pool of data to assist in the decision-making processes and grow their business.

International Research

International Research

With access to over 6 million people globally, 4media group is capable of conducting robust international research. With each country having its own profile, research can help brands understand how problems are perceived internationally and how each market reacts to it.

Pitch or Marketing Research

Pitch or Marketing Research

At 4media group, our in-house research division, Atomik Research, can help businesses gather the data they need to win new business. We analyse competitor activity and success and show comparisons to showcase in a pitch or marketing collateral, making companies stand out in their industry.

Case Studies