WHAT IS A GUARANTEED MEDIA TACTIC?
Did your Co-op SMT fall through? Can’t find the right fit? Limited budget? A Guaranteed Media Tactic (GMT) secures broadcast (TV/radio) and online coverage with video and audio assets across national, regional and local media outlets. Paid placements are :60 second informational packages scripted with brand messaging. Brought to life with b-roll and graphics, client has editorial control over all content, which is clearly branded for the viewer.
What about a Spanish GMT? We can help!
WHAT TO EXPECT WITH A GUARANTEED MEDIA TACTIC:
- Scripting, Voiceover and Production of :60 Video and Audio News Releases (ANR)
- Supplemental b-roll footage production available
- Placement of created content on the following:
- :60 video package on a national television show with clearance in 68 television markets and a self-reported viewership of 2.2 million in broadcast audience
- :60 video placement and 2-3 sentence write up within an online network of 30+ TV station websites (lifestyle section) for up to 30 days
- National Audio News Release – :60 seconds (10.8 million in audience)
- Regional/Local TV placements (scalable) – :60 video package or TV anchor reading script with b-roll (subject to availability and timing)
- Weekly reports with air checks until all content clears
- Standalone coverage
- Guaranteed National TV, online and radio coverage
- Impressions: 13 million+
Contact us for more information and customized pricing!
