Social media is one of the most effective media for building relationships with potential customers, and should play a key role in any brand’s marketing strategy. That’s why our social media team works with brands to grow, manage and strengthen their social presence.

We’re also specialists in content production, creating engaging social content for household brands. With so much information being posted on a daily basis, having great content is the secret to being seen.

Social Media Content Production

Social Media Content Production

The quality of social media content is key. It can be the difference between a mediocre account and a great account. Our experts know which types of content work best and take their time to make sure what they produce is of the highest quality and relevance to each brand, whether it’s a well-crafted caption, compelling image, entertaining GIF, or informative video.

Social Strategy and Account Management

Social Strategy and Account Management

The importance of having a strong social presence cannot be underestimated. Our team of experts can run your social accounts on your behalf, devising strategies based on their experience and knowledge of individual platforms and audience behavior. They will also conduct a full audit of your competitors, so you know what to watch for, what works, and what doesn’t and help you get the edge.

Paid Social Media Campaigns

Paid Social Media Campaigns

In most situations, you get what you pay for. The same is true of social media campaigns, where it can be hard to get your content noticed on some of the world’s most visited channels. But with an allocated spend, a social media campaign can be guaranteed a certain reach, making the most of your creative assets and planning. Not only that but paid campaign targeting tools mean you can make sure it reaches the right people.

Influencer Engagement and Marketing

Influencer Engagement and Marketing

Influencers are online personalities with loyal followings who exist inside a single sphere of influence. At 4media group, we leverage the power of influencer marketing to create organic campaigns that reach valuable audiences. Whether it’s new moms, gamers, fashionistas or nearly any other group, there’s an influencer out there who can help magnify any message or product to waves of potential customers.

Community Management

Community Management

Without a community of followers, brands would struggle to make an impact on social media. This means looking after current followers is just as important as getting more. Community management ensures customer care transfers to online experiences, with managers responding to enquiries and providing relevant, interesting content to keep a brand’s online community informed, entertained and engaged.

Live Video

Live Video

As the popularity of live video grows, so does our appreciation of it. We view live video as an essential tool in both internal and external communications. With a live shot that can be established from almost anywhere, brands can engage relevant audiences in a myriad of ways, with content that is accessible from wherever they have access to the internet.

Case Studies